The silver economy is the subset of the global economy associated with the demographic shift bought about by population aging. It focuses on the needs and demands of older people. Aging is often seen as an added burden on society. It poses the challenge of meeting growing demand on three fronts: pensions, health services, and long-term care. Ensuring society has enough capacity and resources to meet these growing demands has become a central challenge. However, the major difficulties involved with aging also bring possibilities for economic development, new business ventures, and job opportunities. Also, older people now contribute more to the economy because better health conditions allow them to be more productive in their old age. Today seniors, for example, are more likely to be able to keep working, studying, and spending. They are in better physical condition than the elderly of decades ago, and they have more energy to enjoy life and continue contributing to society through their work. Societies should therefore be ready for aging and its new economic opportunities. This also includes creating the conditions that allow an increased participation of older persons in economic activities, and the development of the necessary human capital. This process affects both the public and private sector and touches on all economic spheres. In this publication, we analyze the potential of the silver economy in Latin America and the Caribbean, and how the IDB Group can contribute to its development.